Jaakko.com | Blogi | Hiljaisen myynnin pikakaista

Hidden opportunities and silent sales

In a silent sale, the owner does not necessarily give their apartment to a broker or put it on public display in any other way, but can still talk to the right buyer. However, traditional silent sale channels require almost as much effort as the regular sales process – which is too much for many. Therefore, the connection with buyers and the opportunity for interesting offers often fail to arise.

Jaakko.com approaches silent sales in a completely new way, lowering the threshold considerably – with one click, the owner can open a conversation directly with interested buyers. Free of charge, anonymously, without intermediaries, and completely on their own terms.

In a short time, Jaakko.com has already received over 1,200 sales and purchase interests from over 200 postal code areas, most of which cannot be found on other services. "Matches" between owners and buyers are constantly created and private discussions between the parties are lively on the service. Below are a few selections from Jaakko.com's properties:

Half of a log house on Hämeentie

Unique, renovated half of a log house in Vanhankaupunginkoski, Helsinki.

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Free housing in Kamppi

Renovated family home in a wealthy company.

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Two-story attic apartment in Katajanokka

Views of the market square and Esplanade, as well as from the top floor terrace across Tervasaari to Kalasatama and Herttoniemi.

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When a buyer finds a seller

What if a buyer could show interest without the seller having to do anything? Jaakko.com makes this possible. A buyer can click interest on any house – even one where there is nothing publicly for sale. If the owner is interested, a direct connection is created between the parties without intermediaries and unnecessary bureaucracy.

Let's think about the numbers for a moment: if even one percentage point out of 28% of owners were to become active in listening to purchase offers, it would mean that there would suddenly be 50% more apartments on the market in Finland. This would significantly change the dynamics of the housing market.

Jaakko.com has already received a lot of interest in purchasing in a short time, not only from Helsinki but also from other parts of Finland. Below are a few examples: